Digital Transformation in Visual Communication

Digital Transformation in Visual Communication: Cultural, Technological, and Aesthetic Perspectives is an interdisciplinary volume that examines the transformation of visual communication in the context of digitalization from cultural, technological, and aesthetic perspectives. The book addresses a broad range of topics, extending from user experience and interface design to digital identity and self-presentation, from artificial intelligence-assisted content production to data visualization, and from animation to interactive and digital forms of storytelling. Bringing together scholars from diverse academic disciplines, the volume explores the emerging possibilities offered by the digital ecosystem while also critically examining the ethical, social, and aesthetic implications of this transformation. It offers a comprehensive and up-to-date reference for researchers, graduate students, and practitioners seeking to understand contemporary developments and evolving directions in the field of visual communication.